Date: April 2024
Author: Inspector X

All Saints Cigars and Micallef Cigars have jointly and amicably decided to conclude their successful unified sales operations program. Over the next 90 days, the partnership—which has effectively leveraged the strengths of both brands—will gracefully transition to allow each company to pursue tailored operational strategies. This change reflects our commitment to evolving with the dynamic retail landscape and meeting our customers’ needs with agility.

We express our deepest gratitude to Micky Pegg and Frank Layo at All Saints Cigars for their openness and willingness to engage in this innovative collaboration.” Said Micallef Cigars President, Dan Thompson “Their contributions have been invaluable, and we have all learned a great deal from this unique partnership.”

Micky Pegg will turn his focus entirely to All Saints Cigars, propelling the brand towards new levels of growth and success. This strategic realignment enables both All Saints Cigars and Micallef Cigars to concentrate on their core strategies while maintaining mutual support in the market.

Our partnership has culminated in significant achievements, not least the positive reception at recent tradeshows. The entire Micallef team has been supportive and flexible – a pleasure to work with” remarked Micky Pegg. “We reaffirm our commitment to all our retail partners and their continued prosperity.”

Both companies will operate jointly until the end of June, honouring their dedication to customer service and ensuring a seamless transition.

All Saints and Micallef express their gratitude to their teams, clients, and the cigar community for their support during this partnership.  We anticipate this new chapter will be marked by continued growth and individual successes, as we independently build upon the strong foundation laid by our collaboration.

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