December 2023

Vlada Stojanov’s latest creation, Somm Rioja, is making its debut with a select group of consumers before its anticipated nationwide release at TPE 2024 in January. This new line showcases Stojanov’s commitment to exceptional blends and is crafted in collaboration with the renowned Tabacalera Diaz Cabrera in the Dominican Republic.

Somm Rioja boasts a sophisticated blend, featuring a three-year-old Dominican corojo wrapper, a three-year-old Sumatra binder, and fillers sourced from the Dominican Republic, all meticulously aged between three and four years. The choice of Eladio Diaz’s Tabacalera Diaz Cabrera reflects Stojanov’s dedication to partnering with esteemed names in the industry.

In a press release, Stojanov expressed, “With this blend, I wanted to pay homage to one of the last, great bastions of value – the famed Spanish region of Rioja and its Gran Reserva wines. Nowhere else do you find such an exceptional combination of tradition, prowess, and skill at such an amazing quality to price ratio. With that in mind, who better to team up for this release than the famed Tabacalera Diaz Cabrera.”

Rioja is presented in two vitolas:
Somm Rioja Robusto (5 x 54) — $13.50 (Box of 10, $135)
Somm Rioja Toro (6 x 52) — $14 (Box of 10, $140)

Luxury Cigar Club, a distinguished online retailer and cigar subscription service, has received an early shipment of Somm Rioja, and these cigars are en route to subscription members. Stojanov expressed gratitude for the ongoing support from Luxury Cigar Club, highlighting the longstanding collaboration and friendship.

As the anticipation builds, Somm Rioja promises to captivate cigar enthusiasts with its unique blend and tribute to the rich heritage of the Spanish Rioja region. The official nationwide release is set to coincide with the TPE 2024 event, scheduled for Jan. 31-Feb. 2 in Las Vegas.

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