Date: 09/10/2024
Author: Inspector X

Habanos SA is considering expanding its ultra-premium Cohiba Behike line as it approaches a milestone—the 15th anniversary of the Behike line in 2025. This potential expansion would introduce a fourth size to the Cohiba Behike range, tentatively named the BHK 58. The new cigar is currently in development, with Cuban master blenders working on a version that would feature a ring gauge (known as cepo) of 58 (23.02 mm) and a length of 178 mm. As the name suggests, the BHK 58 would have the largest ring gauge in the Behike series, and, if launched, it would also be the largest in Habanos SA’s entire Cuban cigar portfolio.

The BHK 58 project has yet to receive official approval from Habanos SA’s marketing and management departments. Though it is still in the exploratory stages, this move is seen as a significant step in the company’s continued efforts to innovate and expand its premium offerings. A decision is expected to be made soon, and the new cigar could be officially launched during the next Festival del Habano, scheduled for February 2025.

Interestingly, this is not the first time Habanos SA has explored the idea of introducing a BHK 58. A similar plan was considered in 2020 when the Cohiba Behike line was celebrating its 10th anniversary. At that time, prototypes were distributed to cigar merchants during a marketing workshop in Havana in June 2019. A launch event was also planned in Monaco under the leadership of Coprova, the exclusive distributor of Cuban cigars in the region. However, the COVID-19 pandemic and subsequent production disruptions in Cuba caused the project to be shelved. A review of the prototype can be found here.

With the pandemic behind them and production stabilizing, Habanos SA has revisited the concept. If successful, the launch of the BHK 58 would mark a significant moment for the Cohiba Behike line and the broader Cuban cigar market. Fans of the brand are eagerly awaiting further announcements regarding this potential addition.

(Article inspiration taken from https://www.cigars-connect.com/en/a-bhk-58-coming-soon/)

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