August 2010

Cigar Release: La Aurora Guillermo Leon

Miami Cigar & Company, the exclusive U-S distributor for La Aurora, announces two new additions to the La Aurora lines. The first is the new Guillermo León line which brings a complex and medium-to-full bodied experience into the La Aurora marque.

La Aurora vice president Guillermo León says, “Obviously, this cigar is personal for me. It is part of my family’s legacy for the past 107 years. In this cigar, I wanted something with deep complexity yet also a stronger smoke than most of our offerings. I think this is something that will please today’s smokers.” Miami Cigar & Company president Nestor Miranda adds, “With the additions of the La Aurora Corojo and the Guillermo León to the La Aurora 107, which debuted earlier this year, we now have more lines directed specifically to the Brick and Mortar stores. Our goal is to remain committed to the retail operations that are our lifeblood.”

The Guillermo León sports a Habana wrapper grown in Ecuador, over a double binder of both Corojo for strength and Cameroon for sweetness. The fillers are from the Dominican Republic, Peru, Nicaragua and Brazil. The Guillermo León will be offered in 4 sizes: a Corona (5.5 x 42), a Gran Corona (6 x 47), a Belicoso (6.25 x 52) and a Gran Toro (6 x 58). The MSRP, excluding state taxes, ranges from $7.60 for the corona to $9.80 for the Gran Toro.

La Aurora Corojo is another new line addition, specifically for Brick and Mortar stores. The new line will have the same basic flavor profile as our regular La Aurora, except with a touch more strength due to its Corojo wrapper. The rest of the blend is the same as the regular La Aurora with a Dominican binder and Piloto Cubano, Dominican and Nicaraguan fillers. Initially there will be 5 sizes – Number 4 (5.25 x 43), Robusto (5 x 50), Belicoso (6.25 x 52), Gran Corona (6.5 x 50) and Double Corona (7.5 x 50). The suggested retail prices, exclusive of state taxes, will range from $5.60 for the Number 4 to $6.80 for the Belicoso or Double Corona.

1 thought on “Cigar Release: La Aurora Guillermo Leon

  1. I cannot wait to try both of these especially the Guillermo Leon. Hopefully, they will be available soon.


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