Karen Berger Cigars Ignites Passion with the Launch of Kfire: A Blend of Artistry and Heat
This year has marked a significant evolution in the marketing strategy of Karen Berger Cigars. In a pivotal move this April, the company rebranded from K by Karen Berger to Karen Berger Cigars. Following this transformation, a new line, Tailgate, was introduced, showcasing a distinct visual identity not seen in any of the brand’s previous releases.
Building on this momentum, Karen Berger Cigars is set to unveil its latest addition to its line-up of premium cigars in mid-November 2023—the Kfire. Scheduled for distribution starting November 15th, the Kfire introduces a unique blend and design to captivate cigar enthusiasts.
The cigar features a luscious Mexican San Andres wrapper paired with a Habano Jalapa binder. The filler is meticulously sourced from Karen’s own farm, Esteli Cigars S.A. in Esteli, Nicaragua. What sets the Kfire apart is not only its exceptional blend but also its visually striking presentation. The bands and the box showcase varying hues of fire, symbolizing the increasing intensity of flames. Adding a touch of precision, the temperature of 150 degrees is prominently displayed on both the band and the box, representing the peak heat in the curing barn during tobacco processing.
The name “Kfire” is derived from the significant temperature of 150 degrees, a point reached during the processing of pilónes of tobacco, typically weighing between 3,500 and 4,000 pounds. The box-pressed toro vitola of the Kfire will be available in a 20-count box, with each cigar priced at an MSRP of $14.50. This offering not only reflects Karen Berger Cigars’ commitment to quality and craftsmanship but also marks a bold step in the brand’s visual and conceptual journey. As the Kfire joins the portfolio, it promises aficionados a sensory experience that goes beyond the smoke, incorporating elements of art and temperature symbolism into the world of premium cigars.
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