November 2023

Javier Estades, the CEO of Tabacalera USA, has been re-elected for a one-year term as the chairman of the Cigar Association of America (CAA). Having initially assumed the role in November 2015, Estades has been a stalwart advocate for the cigar industry, representing a diverse spectrum from farm to factory. The CAA encompasses manufacturers, importers, distributors, suppliers, growers, retailers, and consumers, offering comprehensive support to navigate the complexities of the business environment. The association leverages a robust network of advocates to engage with officials at the federal, state, and local levels of government.

Estades, whose leadership has been pivotal in advancing public policy for the cigar industry, previously served until 2020 when he was succeeded by John Miller. However, following Miller’s departure from Swisher International in September 2021, Estades was re-elected to continue his role.

David Ozgo, President of the CAA, commended Chairman Estades for his leadership in achieving significant victories on critical issues and expressed gratitude for his partnership, guidance, and support. Estades, in a press release, expressed pride in the organization’s accomplishments for the cigar industry but acknowledged the challenges that lie ahead. He affirmed the CAA’s readiness to combat regulatory overreach by the FDA and state and local governments, expressing excitement about continuing his role as chairman.

As the CEO of Tabacalera USA, Estades oversees various premium cigar entities, including Altadis U.S.A., responsible for renowned brands such as Montecristo, Romeo y Julieta, and H. Upmann. His leadership extends to JR Cigar, a prominent online retailer, and Casa de Montecristo, a chain of cigar stores, bars, and lounges across the United States.

Ozgo emphasized that cigars are not just a tradition but a significant contributor to the American economy, generating billions of dollars in annual revenue and sustaining thousands of quality jobs. The CAA, originally established in 1937 as the Cigar Manufacturers of America in New York City, traces its roots back to earlier organizations dating back to 1900 and is now headquartered in Washington, D.C.

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