Date: 10/05/2024
Author: Usman Dawood

Monte-Carlo Société des Bains de Mer and Dominique London have joined to create the Monte-Carlo Cigar Club, an exclusive venue for cigar enthusiasts. Set to open in spring 2025, the club will be located in historic Monte-Carlo Casino and aims to offer a luxury experience like no other.

Monte-Carlo Société des Bains de Mer, established 160 years ago, is one of Europe’s leading luxury tourism groups. Known for its casinos, hotels, and fine dining, the group has long been synonymous with elegance. With this new venture, it seeks to further expand its luxury offerings in Monaco, complementing its growing international presence.

The Monte-Carlo Cigar Club will be housed in the former office of François Blanc, the founder of Monte-Carlo Société des Bains de Mer, at the iconic Monte-Carlo Casino. The venue will span over 200 square meters and will include an indoor lounge with a smoking room, a walk-in humidor, and a bar. For those who prefer an outdoor setting, the club will feature a terrace with views of the Mediterranean, offering a luxurious atmosphere in which members can enjoy their cigars.

The club’s humidor is set to store approximately 35,000 cigars, sourced Cuba, Nicaragua, the Dominican Republic, and Honduras. The Monte-Carlo Cigar Club is also expected to host special events and tastings, where members can enjoy exclusive cigars paired with fine spirits from around the world.

The design of the club has been entrusted to Moinard Bétaille, the architecture and design agency responsible for several high-end projects, including the luxurious residences of One Monte-Carlo. The humidor, a centerpiece of the club, will be crafted by DeART, a specialist in walk-in humidors known for its precision and craftsmanship. The space is being carefully curated to reflect both the history of Monte-Carlo and the modern luxury that the Société des Bains de Mer represents.

Access to the Monte-Carlo Cigar Club will be strictly limited. Membership will be by invitation only, with potential members needing to be sponsored by existing members. The club’s goal is not only to be a place to smoke fine cigars but to provide a space for members to engage with others who share a passion for the luxury lifestyle.

This partnership with Dominique London, a company specializing in luxury cigars and spirits, adds further prestige to the venture. Dominique London operates 26 cigar boutiques across Europe, including in the UK and Switzerland, and is recognized for its relationships with top cigar producers. This expertise ensures that the Monte-Carlo Cigar Club will offer only the finest cigars, handpicked for their quality and craftsmanship.

The Monte-Carlo Cigar Club will represent the latest addition to Monte-Carlo Société des Bains de Mer’s luxury portfolio, which includes casinos, palaces, and Michelin-starred restaurants. It will become a part of Monaco’s growing reputation as a global destination for those seeking exclusive experiences, reinforcing the legend of Monte-Carlo as a symbol of luxury and refinement.

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