July 2023

Definition Cigars, a brand founded in 2019, is launching its sixth cigar, and for the first time they team up with Luciano Meirelles from Luciano Cigars. The Genesis is a cigar with a Broadleaf Hybrid wrapper from Ecuador over a Mexican San Andres binder and filler from different Nicaraguan regions, including a native Nicaraguan species called Chincagre.

For now, there will only be a 5½x54 Super Robusto in a 20 count box. The cigar is designed to provide smokers “to question the root of their identity, their beliefs, and connection to the beginning of what defines them and how they define what they encounter in life” according to a press release.

“I am truly grateful to have collaborated with Luciano on Genesis,” said Jamond Hackley, owner of Definition Cigars, via a press release. “His expertise and craftsmanship have elevated this cigar to extraordinary heights. It is a reflection of our friendship and our shared commitment to delivering exceptional experiences to our customers.”

“Jamond’s discerning palate and ability to select unique, high-quality blends have left a lasting impression,” said Luciano Meirelles, CEO and co-founder of Luciano Cigars, in a press release. “His brand and this blend are an extension of his humanity and dedication to serving others. I’m honoured to contribute to this project.”

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